IM Digital x MZ Wallace Case Study
Driving Growth and Efficiency to New Heights
How we teamed up with a revolutionary fashion brand and brought their innovative spirit to their online operations.
Monica Zwimmer and Lucy Wallace Eustice founded MZ Wallace in 2000 with a simple goal: create premium bags and accessories that adapt to the on-the-go lifestyles of working women, travelers, and fitness enthusiasts.. Driven by a commitment to innovative products, they’ve been meeting the needs of highly selective customers who demand longevity and quality—without sacrificing style. That’s no easy task, and working from an outdated legacy platform with limited customization options didn’t make it any easier. They needed a platform that was as flexible, ambitious, and innovative as the brand was. That’s when they turned to IM Digital.
Monica Zwimmer and Lucy Wallace Eustice founded MZ Wallace in 2000 with a simple goal: create premium bags and accessories that adapt to the on-the-go lifestyles of working women, travelers, and fitness enthusiasts.. Driven by a commitment to innovative products, they’ve been meeting the needs of highly selective customers who demand longevity and quality—without sacrificing style. That’s no easy task, and working from an outdated legacy platform with limited customization options didn’t make it any easier. They needed a platform that was as flexible, ambitious, and innovative as the brand was. That’s when they turned to IM Digital.